The City of London Corporation launches campaign to support retail, leisure and hospitality businesses as well as cultural attractions by encouraging people back into the Square Mile for work and play.
The “Square Smile” campaign is designed to raise awareness of the benefits of returning to the City and face-to-face interaction as firms increasingly give their staff more flexibility on where they locate through hybrid working. It will showcase the City’s vibrant offer – ranging from world-class culture, heritage, cuisine, entertainment, retail, architecture and much more. The campaign launches on 13 October 2021 and runs until the beginning of 2022.
The campaign will target hybrid workers as well as those who have fully returned to their workplace. The campaign seeks to remind them of all the things they missed during the pandemic, including socialising and enjoying the City’s culture and entertainment. Whether it be collaborating with teammates, going for a spontaneous lunch or having the opportunity to go for after work drinks, the City can help to bring people together.
For more information about the campaign, visit: : https://www.cityoflondon.gov.uk/squaresmile